Tag Archives: AARP Ads

McClatchy Warns Seniors About AARP Hard Sell Methods

The news service recently featured an article with complaints from seniors. It reported that AARP sends floods of ads for membership renewals, as well as pushing commercial products and services.

Well, gee whiz, welcome to the crowded world of internet, TV and mail advertising glut. Altho it’s a non-profit organization, AARP, as with any business, must do everything necessary to keep income flowing and its membership rolls growing. This includes recruiting as well as promoting commercial sponsors.

Of course, today’s TV, mail and the internet are always flooded with ads, including many that are repeated endlessly. When it gets too annoying, turn them off and also ignore the print ads. http://www.mcclatchydc.com/news/nation-world/national/article207211989